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Conference koolit::disney

Title:The Disneyphile's Disney File
Notice:This Conference can show you The World
Moderator:DONVAN::SCOPA.zko.dec.com::manana::eppes
Created:Thu Feb 23 1989
Last Modified:Fri Jun 06 1997
Last Successful Update:Fri Jun 06 1997
Number of topics:536
Total number of notes:19961

85.0. "Disney promoting other peoples products" by ATE012::CLAUDE (Claude G. Berube) Tue Apr 18 1989 15:05

    This topic  is  for  discussion of Disney Characters etc, being used to
    promote other companies  products.  The following replies will give you
    an idea of what I mean.
    
    Claude
    
T.RTitleUserPersonal
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85.1Chevy LuminaATE012::CLAUDEClaude G. BerubeTue Apr 18 1989 15:076
    Has anyone  else  caught the Chey Lumina car adds?  It stars Mickey and
    Minnie along with  some other Disney Characters in front of the Chinese
    Theather in the soon  to  open  Studio  tour.    I  guess GM is now the
    official Car Company of WDW.
    
    Claude
85.2Disposable Diaper adATE012::CLAUDEClaude G. BerubeTue Apr 18 1989 15:1213
    I haven't  seen this on US TV yet, but while scanning the channels last
    night, I caught  what  appeared  to  be  a Pampers add, that stared the
    Disney Babies (Mickey, Minnie, Pluto, etc.) on the French Station (CSKH
    out of Montreal?, this is United Cable  out  of  Manchester  NH).   The
    Disney Babies are playing with the Human Babies until Mom steps in, Mom
    picks up an animated hat and has a dumfounded look to her, and the baby
    has a cute little smile on her face.  I  didn't see the whole comercial
    so  I'm not sure if it's pampers or some other make,  but  it  has  the
    Disney Characters along the wasteband.
    
    My French is rusty, but it did sound like a cute little ad.
    
    Claude
85.3EPCOT a big commercialWORDS::BADGERFollow the Sun StreamTue Apr 18 1989 15:525
    Why not?  One of the things I hate about EPCOT is that its like
    having a gaint commercial before, during and after the attraction.
    gag me with a spoon!
    ed
    
85.4Nothing new for DisneyATE012::CLAUDEClaude G. BerubeThu Apr 20 1989 11:5127
rep to <<< Note 85.3 by WORDS::BADGER "Follow the Sun Stream" >>>

>    Why not?  One of the things I hate about EPCOT is that its like
>    having a gaint commercial before, during and after the attraction.

    Ed,
    
    Actually Epcot  is  not  the first Disney park to do this, Not sure who
    the various sponsors for Disneyland are but for the MK at WDW 
    
    GE/RCA for Space Mountain
    Delta for Dreamflight
    Black & Decker for Circle-Vision
    Florida Citrus Growers for Tropical Serenade (Tiki Birds)
    Various Food Co.'s  for  the various snack bars in the MK (Dole for the
        famous Dole-Whip)
    Assorted Co.'s for the various Gifts shops in the MK
    
    Disney has been doing this type of thing for years,
    
    Eastern was the Official Airline of WDW and PSA for Disneyland
      now Delta as the Offical Airline of WDW/Disneyland
    National as the Official Car Rental of WDW
    Howard Johnson as the Offical Hotel for the MKC
    

    Claude
85.5REBOK::KILGOREDan @ WashingtonTue Oct 31 1989 10:229
    
    This is not quite on topic in some ways, but very on topic in other
    ways. When I was at Disney/MGM Studios in August I was shocked to see a
    whole shop donated to Warner Bros. cartoon items (posters, hats,
    stuffed animals, etc.). I think the shop was "The Looney Bin" or
    something like that. It's one thing for Disney to have corporate
    sponsers, but WHY ARE THEY PROMOTING A COMPETING PRODUCT IN WDW?
    
    
85.6ATE012::BERUBEClaude G. BerubeWed Nov 01 1989 15:1719
rep to <<< Note 85.5 by REBOK::KILGORE "Dan @ Washington" >>>

>    When I was at Disney/MGM Studios in August I was shocked to see a
>    whole shop donated to Warner Bros. cartoon items (posters, hats,
>    stuffed animals, etc.). I think the shop was "The Looney Bin" or
>    something like that. It's one thing for Disney to have corporate
>    sponsers, but WHY ARE THEY PROMOTING A COMPETING PRODUCT IN WDW?

    Could this have anything  to  do  with the fact that WB characters were
    featured  in Who Framed Roger  Rabbit?    like  the  Daffy/Donald  Duck
    dueling piano sequence, I just love replaying this when viewing WFRR at
    home.
    
    Actually I would  of  thought  some of the MGM cartoons characters like
    Tom and Jerry etc. would be featured though.
    
    Claude
    

85.7Buy a Ford?11SRUS::LOWELLWed Nov 22 1989 17:1213
    If you think the Chevy Lumina ads are bad...
    
    When I made reservations for my vacation (10/30-11/5, trip report
    is coming soon!), I received a Chevy Lumina advertisement with
    the vacation guide they sent me.  To make matters worse, I had
    made reservations at two hotels so I got two copies.  And to
    make matters much worse, they have an actual Chevy Lumina sitting
    at the entrance to the Magic Kingdom (by the Mickey Mouse flower
    arrangement so you can't miss it!)
    
    As for the Pampers ads, I've seen them but hadn't seen the diapers.
    I think they sell Disney Pampers within WDW though -- they used to
    sell huggies.