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Conference abbott::cruise_travel

Title:CRUISE TRAVEL
Moderator:XANADU::FAMULARO
Created:Thu Aug 04 1988
Last Modified:Thu Dec 12 1996
Last Successful Update:Wed Jan 01 1997
Number of topics:562
Total number of notes:2834

365.0. "cruise advertising" by DSSDEV::HANNA (DECforms development) Tue Apr 28 1992 14:17

      Have you noticed the latest tact in cruise advertising?  Lately, I've
    seen some long (10 minutes?) TV commercials for cruise lines.  I saw
    one for Carnival and then one for Celebrity (featuring the Meridian). 
    These commercials discuss the ship, the food, the ports, etc.  Maybe
    travel agents ought to carry video tapes of these ads in addition to
    all the brochures they give you.
    
      These long cruise commercials is something new, right?  I don't
    remember seeing them before.  I guess they decided Solarflex had hit on
    a good thing.
    
    
    	John
    
    
T.RTitleUserPersonal
Name
DateLines
365.1SEE YOUR TRAVEL AGENTYAHOOS::VASQUEZTue Apr 28 1992 15:307
Most travel agents, and certainly any who specialize in cruises, will have
a stock of videos covering specific ships and cruising in general. Most of
us lend them to clients because they are a great tool for selling the 
unsure or undecided client.  They also give you a good feel for the cruise
experience and the line you have chosen.

-jer