| T.R | Title | User | Personal
Name | Date | Lines |
|---|
| 2956.1 | | MSBCS::BROWN_L | | Fri Mar 25 1994 15:35 | 1 |
| Getting just a little desperate in NAC Marketing, are we?
|
| 2956.2 | Free Advertising | MKOTS1::SKONETSKI | | Fri Mar 25 1994 16:04 | 5 |
| Not at all, but a little free advertising never hurt. And I am
hoping this will set a trend and we will do this for all our products.
We have great products we just have to tell the world about them.
Sue
|
| 2956.3 | I didn't REALLY read that, did I? | DPDMAI::EYSTER | Dogbert's Clues for the Clueless | Fri Mar 25 1994 16:04 | 6 |
| As the late Richard Daley, Mayor of Chicago said:
"Vote early..vote often".
Apparently someone's grip on the handlebars of reality is getting
a mite sweaty in Marketing.
|
| 2956.4 | Just be *honest* when filling out the survey | HYDRA::BECK | Paul Beck | Fri Mar 25 1994 16:47 | 14 |
| RE .0
If you're a reader of Data Communications, then there's clearly nothing
wrong with returning a reader survey. Filling it out as a DECHUB lover
(assuming you are one) is also perfectly reasonable.
Claiming to be a customer -- if you in fact are not a customer -- is
dishonest, however, and would create a risk of backlash if the magazine
learns of it. (Possible headline "DEC stacks deck, invalidates survey".)
We want to get the message out about our products, all right, but
shouldn't we be wary about giving out the wrong message about our
character?
|
| 2956.5 | | DRDAN::KALIKOW | The sun never sets on the Web | Sat Mar 26 1994 00:46 | 2 |
| Well said Paul Beck .4 !
|
| 2956.6 | | DYOSW8::BROWNE | | Sat Mar 26 1994 03:36 | 3 |
| RE: 0
If this note is NOT in jest, please read and then reread .4!!!
|
| 2956.7 | | MKOTS1::SKONETSKI | | Sat Mar 26 1994 09:56 | 18 |
|
OK I am on the defensive. And the note was not in jest. Moderator
if you feel that the note is asking people to be dishonest please
delete it from this file.
I am not suggesting that any one lie or do anything dishonest just
if you read Data Communications and you or your Customer like
the Hub products please fill out the questionnaire. That's
it, there are no other motives other than some exposure for
Digital.
In my roll (field sales tools) I deal daily with the field and one
of the comments that I receive is "why is Digital never listed in
survey results in publications" so this was my small attempt to help in
this area.
And just for the record the DEChub products (the 90 and the 900)
are very competitive products.
|
| 2956.8 | | QUARK::LIONEL | Free advice is worth every cent | Sat Mar 26 1994 23:03 | 10 |
| As a moderator I agree with Paul Beck. Stuffing the ballot box
is dishonest and could seriously backfire. This is not the first time
such a suggestion has been made, and I recall that in a past occurrence
there was an emphatic statement by upper management that such
action was explicitly discouraged.
I'm not going to delete the note because I think that this is something
we all need to be aware of.
Steve
|
| 2956.9 | other forms of survey bending are/were done | CSOADM::ROTH | Take my place on this ride just for free | Mon Mar 28 1994 14:21 | 4 |
| Is this much different than 'managing the [customer] survey process'?
(discussed in another old note).
Lee (not defending ballot-stuffing... I agree with Steve Lionel...)
|