| The following is also posted in MARKETING.NOT:
From: PRSIS3::DTL "Didier Trarieux-Lumiere - 858/1822 27-Nov-1985 0218"
Subject: Datamation article on DECville
I have received many mail from all over the world about this article
I include hereafter.
What I can say, as far as I know, is that
1. We exposed 20 millions dollars of HW/SW/Comm stuff
2. The budget was 25 millions francs (~3 millions dollars)
3. It has been so successful that an option has been taken to go back
to Cannes next year (square meters already nearly booked, hotel rooms
as well, etc...)
4. There is NO RUMOUR AT ALL in France about any heads going to fall.
(and it doesn't seem it will happen as the show and its consequences
have for the moment only good, I will say wonderful, feed-back from
customers, from DEC employees who made it, from top-level management,
from Third Party people, etc.., even from the town of Cannes staff)
Didier Trarieux-Lumiere
Software Security mgr for DECville '85
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Page 88, Nov 15 of DATAMATION
GENEVA - Look for heads to roll at Digital Equipment's European headquaters
in Switzerland. The Swiss outpost is full of rumblings about the grumblings
of DEC execs miffed over the extravagant expenses piled up at the company's
recent DECville exhibit held in trendy Cannes on the south coast of France.
The DEC blowout busted the budget, costing the company a cool $2.5 million.
Rumors have it that it may also cost the jobs of those responsible for the
big bash.
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One more word. To me, these Datamation people have been paied by 'someone'
to decrease our success. This is really nasty of them.
|
| yeah....you guys (and gals, of course) check DECWorld '86 in Boston
this year? THAT cost a bundle....had the same effect....customers
were asking for products that we didn't even sell...generated alot
of goodwill and customer enthusiasm. I think the stock price went
up, too!!!!
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