| In the GMA, DCU seems to be comparable and competitive to the banks against
which Credit Union management has chosen to benchmark.
In some areas where DCU does business, there are other institutions which
provide more services or other competitive advantages such as longer hours
or lower-priced/free checking.
A third category remains where DCU members have neither easy branch access nor easy/free ATM access.
Given the two environments outside of the DCU's benchmark scope (GMA), what
enhancements or competitive changes would you foresee if you are elected?
Thanks,
BobW
|
| I need to think about this issue some more. I have learned that
initial (gut) answers may not be the best.
I will say that this has been on my mind in the past. Look at my statement
from the last campaign (See note 444.0 for the full statement).
<<< SMAUG::USER$944:[NOTES$LIBRARY]DCU.NOTE;5 >>>
-< DCU >-
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Note 444.0 Gim Hom - Petition BOD Candidate Statement 1 reply
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... [text removed]
. Review and implement, if appropriate, alternative services (and
schedule of fees) to its member at remote sites. For example,
members in the greater MA/NH area have easy access to DCU ATM's
machines. Why can't members at remote sites have a lower fee
schedule for non-DCU ATM's?
Gim
|
| Attached is the ballot statement sent to the DCU.
......
The DCU management /employees and Board over the past three years have
restored the credit union to fiscal soundness. But to continue its success the
DCU will have to address three great challenges: heightened competitive
environment, geographically diverse membership and DCU members who are no
longer employees of Digital.
Credit/debit cards are an example of the tough competitive environment.
Financial institutions are constantly trying to wrestle marketshare from each
other through rebates, teaser interest rates or frequent flyer miles. The DCU
must continue to improve and expand its cardholder products and services to
prevent this loss.
As the DCU membership becomes more geographically diversified, the DCU
must develop alternative services and schedule of fees such as limited number
of no-fee non-DCU ATM access for these members not near a DCU branch or
ATM.
In facing these challenges, the credit union must also enhance and develop new
membership services through the use of technology and electronic banking. But
in developing these services it must not forget that while many of us have
personal computers, the majority of the homes do not.
As a member of the Board, I promise to:
- Continue a policy of conservative investment policy to safeguard
members' funds,
- Address the needs of geographically diverse membership,
- Continue the move toward providing savings and loan rates that beat the
competition,
- Provide, if possible, new or enhanced services through information
technology and electronic banking,
- Continue open communications with the DCU membership.
As a Digital employee for 16 years and a DCU member for 15 years, I have been
through the best of times and the worst of times. I would like to put this
experience to use as a member of the Board. I am a graduate of MIT with a
BS/MS.
|