Conference 35.181::insurance

115.0. "SERVE-net Roadshow !!" by CTOAVX::JLAWRENCE (Jim / Hartford Insurance D.C.C.) Tue Feb 19 1991 14:36

    
    
                      SERVE-NET ROADSHOW ANNOUNCEMENT
         
        The SERVE-net event for insurance customers, initiated in May of 
        1990, has been a great success with both clients and the Sales 
        teams.  There has been an increasing demand to extend the 
        SERVE-net concept to local field locations around the U. S. and 
        the world.  The Insurance DCC is pleased to announce the 
        availallbility of the SERVE-net Roadshow. You can plan NOW to 
        bring your customer to a SERVE-net event at your ACT or Sales 
        office.
        
                         What is the SERVE-NET Roadshow?
        
        If you have been working in the insurance Sales area at Digital 
        for a while, you probably are familiar with the SERVE-net event. 
        Many SERVE-net presentations have been held at the Hartford, New 
        York and Chicago ACTs and it was the key insurance event at 
        DECworld. It has been extremely well received by both Sales and 
        clients.
        
        It's a specifically tailored customer visit that targets their 
        insurance business problems and follows with Digital's suggested 
        solutions. In this three part event, the client will hear 
        digital's "vision" presentation of insurance industry trends and 
        problems. They then participate in a tour of our model insurance 
        company: Freedom Life and Casualty. Here they see many of 
        Digital's key technologies as well as many third party products 
        being brought to bear to remove information roadblocks, reduce 
        paper and enhance customer service. This is followed by a high 
        level technology overview that explains those key technologies, 
        provides the customer with information about the Digital 
        possibilities and may open doors for you at the account.
        
        This event is specifically targeted to the senior level 
        executives in both the user and information systems areas. The 
        event's demonstration concentrates on how the business problems 
        of Freedom Life and Casualty are addressed through technology.  
        The scenario seen is a Property/Casualty one but the technology 
        is readily extended to any insurance environment.
        
        
                   What will be shown at the SERVE-NET Event?
        
        The actual demonstration environment includes four key insurance 
        applications that show your customer how Digital and third party 
        technologies can improve service delivery and provide total 
        access to information regardless of its location. The 
        applications include an AI assisted Underwriter's workstation, an 
        Electronic Mailroom, a Claims Adjuster's workstation and a Legal 
        workstation, highly integrated together. The SERVE-NET event is 
        designed to show how to use technology to improve the efficiency 
        and effectiveness of key professionals in the field, regionals or 
        home office.
        
        If you are familiar with the full SERVE-net event, the Roadshow 
        eliminates the Agent, Executive, policy printing, FAX serving and 
        scanning. But the main impact of the technology integration comes 
        through. 
           
        
        
                	How can I sell Using This Event?
        
        It's pretty easy. The Insurance DCC has developed a Sales 
        Readiness program to get both you and your customer prepared for 
        the event. This program will help us focus the event for your 
        customer and will help you understand the potential areas of 
        opportunities within your account. We will discuss with you the 
        applicability of a SERVE-net event to your selling situation. We 
        can answer any questions you might have about the event.
        
                              How do I get started?
        
        To get started just contact the Insurance DCC organization. If 
        one of our consultants is currently in contact with your account, 
        that is your primary resource. Or contact Jim Lawrence, Hartford 
        Insurance DCC: 
                     		
                      Jim Lawrence @FMT, CTOAVX::JLAWRENCE
                           DTN: 383-4523, 203-674-4523
         
        To arrange for a pre-install kit of hardware/software 
        requirements, have your local technical resource contact Jim 
        Lawrence at the above address. This will specify the 
        demonstration environment requirements. You may or may not have 
        the hardware to support the event.
        
        The Insurance DCC is pleased to bring this great new selling tool 
        to the field.
        
       NOTE: you should plan on at least a two week advance notice to the
    DCC if you are planning a SN Roadshow. Tapes have to be shipped, you
    may need to acquire hardware, layered products need to be installed and
    our application environment needs to be installed. Then testing is
    done. Don't wait until three days prior to your event to call....